Posts Tagged ‘ fashion ’

FUDGE PAINTBOX

All generations experiment with changing their hair colour but in the 90s to change your hair colour was regarded more as fashionable choice rather than to cover those stubborn greys.

Thanks to music videos that oozed sex appeal we all went out to the chemist to either buy a bottle of spray on “sun-in” or to be a bit more extreme a packet of Fudge Paintbox.

Fudge was a brand of creative colour conditioning that electrified dull hair for a total colour transformation. Paintbox is semi-permanent creative colour and lasts between 3 and 30 washes.

It was the ‘balayage’ for us Gen Ys and pop stars like Christina Aguilera and Aaliyah were the leaders of the pack, dying the tips of their locks.

Phew! Less re-growth.

DOC MARTENS

Combat boots withs swag.

Dr. Martens is a traditional British footwear brand which also makes a range of accessories – shoe care products, clothing, luggage, etc.

In addition to Dr. Martens, they are known as Doctor Martens, Doc Martens, Docs or DMs.

The footwear is distinct because of its unique air-cushioned sole (dubbed Bouncing Soles), upper shape, welted construction and yellow stitching.

They are one of the most popular and well-known footwear brands in the world, and are iconic to the fashion industry.

Skinheads started wearing them and by the late 1980s and by the early 1990s they were popular among punks, some New Wave musicians and members of other youth subcultures.

 

BIKE SHORTS

If you don’t mind having a camel toe 24/7 then this one’s for you.

Bike Shorts are skin-tight legwear designed to improve comfort and efficiency while cycling however the casual sports garment transitioned into mainstream fashion in the 90s.

The short-legged elastic tights commonly worn as street wear, under school uniform skirts or for gymnastics and ballet practice were comfortable and came in loud and obnoxious colours and patterns.

Haha I had all types of designs and it was great cos all you needed was a baggy fluro tee to wear as top.

JUMPERS TIED AROUND THE WAIST

D’oh! Another fashion faux pas that we’d rather bury in the back of our minds.

Tying your jumper around your waist was the in-thing but served no practical or functional purpose what-so-ever!

How did this even catch on? I mean you’d already be wearing a jacket and then you decide to tie a sweater around your waist anyway… err for what?

As a proxy belt or to color block? Us kids!

G-SHOCK

G-Shock is a brand of watches manufactured by Casio, known for its resistance to shocks (eg. hard knocks and strong vibrations). They were, and continue to be, designed primarily for sports, military, and outdoor adventure oriented activity.

Practically all G-Shocks have some kind of stopwatch feature, countdown timer, light and water resistance. Recent models have become more luxury and design oriented as well as becoming very popular among youth.

The Baby-G models were released in 1991. The popularity of G-Shocks increased rapidly throughout the 1990s. By 1998, 19 million G-Shocks had been sold worldwide and there seemed to be a peak in demand as over 220 new models were released in that year alone.

Casio has collaborated with many designers including Dee and Ricky, musicians and other pop culture luminaries to release hundreds of limited edition G-Shocks with custom designs.

This long tradition of unique watches has helped build an avid following among collectors world-wide over the years.

I had a banana-yellow Baby-G and it was my world! Didn’t really know what all the buttons did but it looked PHAT.

SCRUNCHIES

Eye spy with my little eye something beginning with ‘S’

A Scrunchie is a fabric-covered elastic hair tie, commonly used to fasten long hair.Rommy Revson patented the design in 1994, they come in large, elaborate styles and diminutive, unassuming forms are available in many different colors, fabrics, and designs. 

Popularized by Stephanie Tanner from US TV sitcom “Full House”

 

When it comes to Scrunchies the bigger the better and the brighter the better. You’d tie your hair as high as you could either parted on the side or dead centre.

You can never had too many at your disposal and even though I’d be wearing one in my hair I use to have one spare tied around my wrist.

 

FUBU

The company was founded in 1992 by Daymond John with a line of hats made in his house in Queens, New York. According to the company website, John mortgaged his own home for $100,000 and with that seed money he and his three friends Carl Brown, J. Alexander Martin and Keith Perrin, turned half of his house into a factory and the other half into living space.

FUBU is a clothing company. The collection consists of t-shirts, rugby shirts, jerseys, baseball caps, shoes and denim jeans.

The name is sometimes considered an acronym for “For Us By Us“, implying the product line was produced for a primarily African-American market.

At its peak, FUBU grossed over $350 million dollars in annual worldwide sales.

FUBU staff started the company for their local youth community. The founders intended to compete with sportswear companies such as Nike, Inc. who were profiting from the authenticity of New York street fashion without giving enough back to the African American community.

This label was disgustingly marked up and it was ironic that it was mostly worn by white kids.